Penticton, BC – February 10th, 2020 – XCO Tech Inc. is pleased to announce the addition of Garth Smith as Vice President, Business Development. Smith will start immediately in the role and will have responsibility to help shape the sales and distribution strategy - and execution of such - for the company.
“We are really excited to add Garth to the team” said Scott McMillan, Co-Founder and CEO of XCO Tech Inc. “He has had significant success growing new brands and brings a wealth of sales and business experience in elite athletics, healthcare, and information technology to our group. He will be playing a critical role now that we have successfully commercialized our proprietary sensor platform and are ready to scale sales of DASH, a truly unique product for the quickly expanding sports technology market”.
A business professional that started in IT with IBM before moving to Consumer Based Marketing and Promotions, Smith has had a 30-year business career spanning Healthcare IT, Professional Sports and Manufacturing. He has been a Business Ownership Partner, and an Executive in several companies.
“This is a tremendously exciting opportunity for me to embark on at this stage in my career” said Garth Smith, “The mix of technology, software and protocols that Scott, Jim and the XCO Team have envisioned and developed are outstanding. This is the perfect time to go-to-market with their innovation, a differentiated sports product and a steady product pipeline of impactful health products yet to come”.
XCO Tech Inc. is a privately held Canadian technology company focused on advancing performance and health through precise measures of human motion, cognition and biometrics. The company’s proprietary XPS™ Location Positioning System and data BioAnalytics™ platform fuses the world-leading motion tracking with biometrics and cognitive outcome measures, providing a real-time assessment tool that is precise, customizable and easy to use in a clinical or sport performance setting. XCO's active research and development initiatives span sports performance, concussion, musculoskeletal rehabilitation, and the precision medicine of frailty, and are demonstrated through our work with the Canadian Digital Technology Supercluster and internationally with the ITEA3 innovation program.
DASH leverages the strength of XPS™ technology and, as a result, is the first portable motion tracking based system that can be used by coaches in training and practices to provide real-time feedback on sprinting, agility and jumping. Although training feedback tools are readily available for cycling and other endurance sports, DASH is the first product to meet unmet needs in today’s most popular high speed sports, such as ice hockey, football, baseball, basketball and soccer.
XCO was founded by Scott McMillan and Dr. James Miller in 2015 and is headquartered in Penticton, Canada.
For Further Information Contact: Natalie Arseneau, VP Marketing at firstname.lastname@example.org